by Mary Monday | Mar 3, 2023 | Trade Show Planning
Trade Show Glossary We’ve put our experience to work for you to create a comprehensive trade show glossary. For anyone new to trade shows or corporate events, exhibit-related terms can be confusing. Fortunately, it only takes a show or two before a novice learns...
by Captivate Exhibits | Nov 17, 2022 | Trade Show Planning
Planning ahead for your trade shows is critical to your success. Use this trade show planning checklist to stay ahead of important deadlines. Need assistance? Give Captivate Exhibits a call at (877) 252-5065 for help with your exhibit needs, installation/dismantle...
by Captivate Exhibits | Jan 14, 2022 | Trade Show Planning
Trade shows can be a valuable way to create deeper connections with current customers and engage new customers to build your database when approached with a goal mind set. Understanding what constitutes “success” for your company is essential to ensuring your trade...
by Captivate Exhibits | Oct 20, 2021 | Captivate Exhibits News
It’s been over 18 months since the pandemic began, and the trade show industry was among the hardest hit. We endured show cancellations, layoffs and limited face-to-face events. Many wondered whether the industry could or would recover. Thankfully, those who predicted...
by Captivate Exhibits | Sep 9, 2021 | Captivate Exhibits News
Exhibitors are no longer viewing social media as a one-off strategy surrounding their trade shows. Savvy marketers understand the full impact of using a multi-tiered program to engage with customers and prospects before, during and after a show. Read on to learn more....
by Captivate Exhibits | Aug 14, 2021 | Exhibiting Tips
Staffing your booth with the right people can mean the difference between collecting leads or watching the backs of prospective clients as they head to the next booth. We’ve got three tips to help you choose and prepare the right representatives for your...
by Captivate Exhibits | Jun 14, 2021 | Industry Insights
Understanding marketing automation can be tricky if it is outside of your core competency. Once so costly that only large corporations could leverage the sophisticated technology, marketing automation platforms have come a long way. Without compromising functionality,...
by Captivate Exhibits | Mar 10, 2021 | Industry Insights
The trade show and live events industry came to a screeching halt in March of 2020, but there is reason for optimism about returning to live events and trade shows in 2021. We have never experienced a shut down like this before! Across the country, exhibit companies...