by Mary Monday | Apr 22, 2025 | Industry Insights, Trade Show Exhibits
It’s Earth Day, which means it’s the perfect time to rethink how we show up at trade shows — not just with impact, but with intention. Going green doesn’t mean sacrificing creativity or effectiveness. In fact, sustainable exhibits can make your brand stand out...
by Mary Monday | Apr 16, 2025 | Industry Insights
Spring marks the unofficial kickoff of trade show season—and a fresh opportunity to re-energize your exhibiting strategy. Whether you’re debuting a new product or building brand visibility, a little upfront planning goes a long way. Here are a few quick tips to...
by Mary Monday | Nov 7, 2024 | Industry Insights
Growing up, my mother often said, “Watch your pennies, and the dollars will take care of themselves.” This applies well to trade shows, where managing expenses can make or break your success. Here’s a roadmap for building your trade show budget. Trade Show Expense...
by Mary Monday | Apr 15, 2024 | Industry Insights
Reflecting on the latest innovations showcased at ExhibitorLive 2024 in Nashville this February, it’s evident that the trade show exhibit industry is continuing to grow and transform itself. Here’s a closer look at some of the standout trends observed at...
by Mary Monday | Mar 21, 2024 | Exhibiting Tips, Industry Insights
Entering the world of trade show exhibiting for the first time can be both exhilarating and daunting. However, we have you covered with valuable guidance to navigate this dynamic landscape and optimize your participation. Set Objectives for Exhibiting at a Trade Show...
by Mary Monday | Feb 6, 2024 | Industry Insights, Trade Show Exhibits
Trade shows are a golden opportunity to showcase your brand and products, and the right trade show exhibit can make all the difference in attracting potential customers. One crucial element in any trade show booth is the counter. It’s more than just a place to...