by Mary Monday | Apr 15, 2022 | Exhibiting Tips
Exhibiting at a trade show is a serious investment of time and resources. Don’t let the following common mistakes keep you from achieving the best results possible. Mistake #1: Not Being Clear About What Your Company Actually DOES It can be surprisingly easy to forget...
by Mary Monday | Sep 9, 2021 | Captivate Exhibits News
Exhibitors are no longer viewing social media as a one-off strategy surrounding their trade shows. Savvy marketers understand the full impact of using a multi-tiered program to engage with customers and prospects before, during and after a show. Read on to learn more....
by Mary Monday | Jun 14, 2021 | Industry Insights
Understanding marketing automation can be tricky if it is outside of your core competency. Once so costly that only large corporations could leverage the sophisticated technology, marketing automation platforms have come a long way. Without compromising functionality,...
